Peña-Herrera is an aesthetic and oral healthcare practice, whose team of doctors is focused on carrying out responsible and efficient dental procedures. Patricia, a specialist in orthodontics and maxillary prosthodontics, and Paola, a specialist in oral rehabilitation, both graduated from the renowned Pontificia Universidad Javeriana, are the two guides of this experience. The dedication, transparency, authority and love for the profession with which they serve their patients are the main characteristics of these two women.
The challenge was to create a brand that would show the rigorousness of the dental treatments at PEÑA-HERRERA, the friendliness of its processes, and the teamwork of its founders. The composition of the logo symbol is a set of geometric figures, in which we emphasize perfect arches based on dental architecture. Its light font, easy on the eye and supremely balanced, represents the friendliness and professionalism behind this brand.